Wolverine Signs Licensing Agreement with Olympia Sports
by ROGER HEUMANN
Sep 14, 2021
Wolverine, a division of World Wide Inc., on Tuesday announced that the footwear and apparel company has signed a multi-year, multi-category licensing partnership with glove manufacturer Olympia Sports.
The partnership will include a full collection of work-tough hand wear that combines innovation and comfort with uncompromising feel and durability.
“Wolverine is very excited to be working with the team at Olympia Sports, one of the leading creators of quality hand wear,” said Steve Workman, vice president of global product at Wolverine. “Being able to expand our brand into gloves is a unique opportunity and we are eager to partner with Olympia.”
Wolverine and Olympia is launching a collection of gloves in the work, hunt/fish and casual categories. Each glove will have unique benefits that align with its purpose, including safety, protection, insulation and camouflage.
“We build gloves that enhance people’s enjoyment of life while providing the protection and durability they rely on in a quality product,” says Roger Heumann, president of Olympia Sports. “People will see the Wolverine work gloves as essential equipment for their hands.”
“The Wolverine work-tough gloves will deliver function, fit and performance unlike any other brand in its category,” says Jeff Lee, EVP of Olympia Sports. “This collection was developed on a foundation of integrity, endurance and meticulous detail, mirroring the same discipline as in the development of Wolverine footwear and apparel.”
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